The Final Fontier: Accept & Proceed on designing a typeface for Nasa

It's Nice That

“We try to find the story, the human angle amongst all the data, in every brief that comes through the door,’’ says Matthew Jones, the creative director at London-based agency Accept & Proceed. “We’re constantly asking, how do we find the point of resonance? That’s what we build around. We want the work to go beyond the creative community.”

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April 01, 2019 at 03:00AM Posted by Its That Nice https://ift.tt/2Ub4YyQ