Spike Jonze's ad for US marijuana retailer MedMen aims to normalise getting high


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Did you know US president George Washington grew his own hemp supply? Us neither. This nugget (or should we say nugg) is just one doozy dropped in Spike Jonze’s new ad for US cannabis dispensary MedMen, called The New Normal. Far from the psychedelic potential you’d expect when combining Her director Jonze with a zoot, the two-minute slot is a political history of the drug which aims to normalise buying weed and challenge its stigma.

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February 27, 2019 at 08:45PM Posted by Its That Nice https://ift.tt/2TiwusT

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